SuperNova South 2015

How can modern UX design practices redefine ingrained business processes? We have an unprecedented opportunity to start from scratch and to reinvent nearly all of our existing practices and shift the focus from the need to the user. Imagine a world that lacks “process” as we know it. Imagine shedding legacy systems and time consuming practices that have been in place for 15+ years. The dream becomes a reality when you apply user centric design to the very core of your organization, thereby reducing friction at every point of interaction.The question is, can we implement these changes rapidly, without draining cycles from critical path tasks?