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Wednesday, October 7 • 1:30pm - 2:30pm
All Together Now: How UX Fuels and Engages Online Communities

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What’s in an online community? It’s more than you think. From sharing knowledge to organizing events, “lurking” to influencing, everyone wants to be heard online — and no one wants to be left behind.

But somewhere between online communities and social networks, there’s always been a grey area that plagues UX designers. A misunderstanding of a community's united purpose, shared goals, and methods of sharing information can set the stage for communication nightmares, or even worse, abandonment. In this case study turned case story, we’ll analyze one of the country's largest volunteer groups to understand the unique UX challenges, risks, and opportunities to building active online communities that thrive, rather than fizzle out.

avatar for Jenny Sun

Jenny Sun

User Experience Lead, Co-Founder, Field
Jenny Sun believes that exceptional experiences begin with a burning desire to simplify meaningful connections between businesses and their communities. She is the co-founder of Field, an Atlanta based user experience design consultancy focused on user research, product strategy... Read More →

Wednesday October 7, 2015 1:30pm - 2:30pm EDT
Technology Square Research Building (TSRB) Auditorium

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